Beyond the gift of god argument, attitudes to suicide may vary with cultural norms. In some cultures it seen as the ultimate in cowardice, and selfishness. In others, suicide is seen as the failure of society to rescue the suicidal individual from the social and psychological demons she or he is living with. In yet other societies it is seen as the height of honour. But mostly, suicide has been seen as a tragic end to an unhappy existence, and an outcome that society should do whatever it can to minimize.