Entrepreneurism means more than opening a business, or even having a better mousetrap, and a marketing plan. It requires that you have sales. And selling, constantly generating revenue, turns out to be the hardest part of running a business.
And on other fronts I am proud to state that I have overcome my skepticism of lulu.com and rejoice at having successfully put up my book, Travels With Myself. (Well, I am still skeptical of lulu’s claims that self-publishing a book is as easy as 1-2-3. It is if you have perfect knowledge of Microsoft Word and how it must be formatted in absolute compliance with the PDF criteria in lulu’s print engine.
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